StanPlus rebrands to RED.Health Announces four new business verticals to create India’s largest integrated Emergency ecosystem
● Post establishing India’s quickest and most trusted Ambulance services, the new entity will provide a broader range of emergency medical services under its four new business verticals
● The move signifies the company’s commitment to innovate, create and build the largest Emergency Care Network in India
● With a fleet of 5000+ ambulances, 10+ air ambulances, in partnerships with 300+ hospitals and with a team of 1200+ medical care experts assisting 30L lives every year, RED.Health is primed to galvanise India’s EMS
India, January 30, 2023: StanPlus, India’s largest medical emergency response platform, today, announced four new business verticals to create, build and offer a holistic Emergency Care Network in the country. The company will build the new businesses under a new identity, RED.Health. The name change is rooted in the company’s commitment to strengthen India’s Emergency Medical System through Rapid Emergency Dispatch.
StanPlus, started in 2015, today has been synonymous with saving lives by providing state of the art Ambulances in just 8 minutes. The company built a multi-city network of 5000+ ambulances with top-of-the-line equipment for critical and non-critical care. Known as India’s version of 911, the rebranding will further build on the narrative through a broader spectrum of services. Under the RED.Health umbrella, the company will offer four new business verticals in line with its mission to build India’s largest medical emergency response network. These include:
● RED Ambulances: RED has redefined the emergency response system by providing ambulances in just 8 minutes. Expanding its ambulance portfolio, RED will now provide Road ambulances, Air ambulances (RED Air Guardian), Bereavement services (Asth), and Standby ambulances for corporates and events for citizens.
● RED Assist: RED Assist has two segments, one for the hospital partners which includes Centralised Ambulance Management and Outsourcing (CAMO) and other for Corporate partners which includes doctor-on-call, an online consultation service that links patients with doctors in real time. A doctor can be consulted for a variety of health issues, from general medical questions to specific health concerns.
● RED Priority Clinics: This vertical aims to connect rural India to the vital healthcare system and provide day-to-day health advisory. Red Clinics provides integrated facilities for consultation, diagnosis, preventive health checks and medicine delivery. RED Clinics will also integrate with Occupational Health Centers (OHCs) and Infirmary of Corporates, to give best-in-class 1st degree health care and patient preparation in case of emergency evacuation.
● RED Academy: It is a dedicated vertical that provides emergency response training for the ‘Golden Hour’, and it aims to integrate trained paramedics into the healthcare infrastructure. This segment will also help enterprises and corporates to ensure the safety of their employees in case of medical emergencies, through employee training about critical actions during emergencies like giving CPR to a colleague on the office floor.
To expand its current offerings, the company is also establishing a technology center within, namely RED Edge, that will strengthen the existing technical support and work on new product development for all the new business verticals. Red Edge, with a vision to revolutionise India’s emergency response system with AI and GPS Mapping, will be leveraged under Suhas Kulkarni’s leadership, CPTO, and Founding member, RED.Health
Highlighting the larger vision for the brand, Prabhdeep Singh, Founder and CEO, RED.Health, said, “India is making progress in addressing the over 500,000 emergency cases through timely interventions each year. Since the concept of EMS is fairly new, The biggest challenge for EMS has been infrastructure and manpower. With the launch of our new verticals, we are embarking on a new endeavour to build India’s largest emergency network. Our mission is to build this through partnerships and training to deliver expert care with speed, empathy, and reliability. Our tech-led services are the solution in the time of crisis and as we transition into RED.Health, we are staying true to our mission of a patient-first approach of saving lives”
The rebranding coincides with the shift in the brand’s logo, website, and social media channels with the campaign being visible across multiple communication touch points including digital, outdoor and social. In the process of rebranding, the company has also completely rebranded its ambulances and interiors/exteriors of the Clinics, along with our regional offices. Moreover, to strengthen the new brand’s presence, the company also has rebranded the uniforms of its ground staff like drivers and paramedics.
RED.Health (formerly known as StanPlus) has raised $22.6Mn so far from investors like HealthQuad, Kalaari Capital, and HealthX Capital Singapore amongst others. RED Ambulances has a partner fleet of 5000+ ambulances, 10+ air ambulances, a partnership with 300+ hospitals, and a team of 1200+ medical care experts that is assisting 30L lives every year.
